Roomsday – continuous online growth for travel agency


I’m Alberto Suárez,
director of Roomsday.com. It’s an online travel agency that organises
all types of holidays. We’re based in Gandía
but we operate worldwide. It’s a very young company.
We began in 2013, and as we approach our
two-year anniversary this year, we’ll have five employees
and hit a turnover of €3 million. We use a number of
products that Google offers. The most important one
for our day-to-day work, in the area of online advertising, is Google AdWords,
although alongside this, we also use Google Analytics,
which is extremely important too. We like Google products because they help us
fulfil our mission. In particular, they help us
reach our customers very clearly, understand them better, and offer them exactly
the products they need. Next year, we want
to continue growing and add new products, such as airline,
cruise or holiday products.

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